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1 product management
product management 1. PERS Produktmanagement n; 2. MGT, S&M Produktüberwachung f, Produktmanagement n; Markenbetreuung f, Produktpflege f (brand)Englisch-Deutsch Fachwörterbuch der Wirtschaft > product management
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2 product management
Mktga system for the coordination of all the stages through which a product passes during its life cycle. Product management involves control of a product from its innovation and development to its decline. The process is coordinated by a product manager who focuses on the marketing of the product but may also be responsible for pricing, packaging, branding, research and development, production, distribution, sales targets, and product performance appraisal. This cross-departmental approach is based on the theory that a dedicated product management system will lead to tighter control over the product, and thus higher sales and profits. A brand manager fulfills a similar function to a product manager, concentrating on products within one brand. -
3 product management
упр., марк. управление производством товара [товарным производством\] (управление разработкой, производством и реализацией отдельного продукта)See: -
4 product management
Большой англо-русский и русско-английский словарь > product management
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5 product management
управление по видам продукции ;Англо-Русский словарь финансовых терминов > product management
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6 product management
1) Экономика: руководство производством отдельного товара, управление по продукту (характеризуется наличием органа, отвечающего за конструирование, производство и реализацию изделия)3) Менеджмент: управление продукцией -
7 product management
Англо-русский универсальный дополнительный практический переводческий словарь И. Мостицкого > product management
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8 product management
productbeheer -
9 product management
управление по продукту (характеризуется наличием органа, отвечающего за конструирование, производство и реализацию изделия)Англо-русский словарь по экономике и финансам > product management
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10 product management
gestion f de produits -
11 product management
сущ. управление продукцией nEnglish-Russian project management dictionary > product management
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12 product management
• Produktentwicklung und -planung -
13 product management
English-russian dctionary of contemporary Economics > product management
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14 product management
комм управле́ние това́рным произво́дством (разработка, производство и сбыт продукта)The Americanisms. English-Russian dictionary. > product management
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15 product management
s.administración de producto. -
16 product management/market management organization
марк. организация по товарно-рыночному принципу (организация службы маркетинга с одновременным использованием управляющих и по товарам, и по рынкам)Syn:See:Англо-русский экономический словарь > product management/market management organization
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17 product management organization
упр. продуктовая организационная структура, организация по товарному производству (организация службы маркетинга с использованием иерархии управляющих по товарным группам и отдельным товарам)Syn:Англо-русский экономический словарь > product management organization
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18 product-management-market-management organization
Универсальный англо-русский словарь > product-management-market-management organization
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19 product management organization
1) Экономика: организация службы маркетинга по товарному производствуУниверсальный англо-русский словарь > product management organization
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20 Product Management Task Force
Electronics: PMTFУниверсальный русско-английский словарь > Product Management Task Force
См. также в других словарях:
Product management — is an organizational function within a company dealing with the planning or marketing of a product or products at all stages of the product lifecycle. Product planning (in bound marketing) and product marketing (outbound marketing) are different… … Wikipedia
product management — UK US noun [U] MARKETING, COMMERCE ► the process of planning and control of the marketing of a particular product or service, or of a company s products or services in general: »Product management starts with the identification of a potential new … Financial and business terms
product management — /ˌprɒdʌkt mænɪdʒmənt/ noun the process of directing the making and selling of a product as an independent item … Marketing dictionary in english
product management — /ˌprɒdʌkt mænɪdʒmənt/ noun the process of directing the making and selling of a product as an independent item … Dictionary of banking and finance
Software product management — is the process of managing software that is built and served as a product as opposed to a serviceoftware productsA software product is typically a single application or suite of applications built by a software company to be used by *many*… … Wikipedia
Customer Product Management — Verfahren zur Bedarfsermittlung und deckung mit Produkten und Dienstleistungen im Geschäftsbereich des Bundesministerium der Verteidigung (BMVg) der Bundesrepublik Deutschland. Der CPM, zunächst als CPM 2001 dann 2004 komplett neu erlassen,… … Deutsch Wikipedia
Product lifecycle management — (PLM) is the process of managing the entire lifecycle of a product from its conception, through design and manufacture, to service and disposal. [cite web title = About PLM publisher = CIMdata url = http://www.cimdata.com/PLM/aboutPLM.html ] PLM… … Wikipedia
Product Family Engineering — Product families/lines are quite common in our daily lives, but before a product family can be successfully established, an extensive process has to be followed. This process is known as product family engineering, product line engineering, and… … Wikipedia
Product life cycle management — is the succession of strategies used by management as a product goes through its product life cycle. The conditions in which a product is sold changes over time and must be managed as it moves through its succession of stages. Product life… … Wikipedia
Product marketing — deals with the first of the 4P s of marketing, which are Product, Pricing, Place, and Promotion. Product marketing, as opposed to product management, deals with more outbound marketing tasks. For example, product management deals with the nuts… … Wikipedia
Product catalogue management — refers to the support of product management in the management of product information in a structured and consistent way in the form of catalogues. This in order to create a cost effective means to help customers and channel partners understand… … Wikipedia